Playbook #1: Exits

Part 1: Top 5 Biggest Mistakes When Selling Your Startup

Know what to expect when you’re selling your startup, and the Top 5 biggest mistakes Founders make when going through their first exit.

#1. Changing the Economics.

#2. Lying or Overestimating.

#3. Lawyers.

#4. Business Clauses vs. Legal Clauses.

#5. Founder Self Interest. 

Part 2: How To Start Planning an Exit… and When!

Learn from other Founders HOW to start planning to sell your venture, and more importantly, WHEN to get started.

SPOILER: As early as possible…

#1. Start Early.

#2. Raising Too Much Money Too Early.

#3. Optionality.

#4. Private Equity Exits.

#5: Strategic Exits.

#6: IPO.

#7: Series A Optionality.

#8: Private Equity Optionality.

Part 3. How To Know What My Startup Is Worth

Not every exit is a unicorn — so what are some other options you can keep in play, while still keeping your hopes up for the big ticket exit.

We’ll discuss some conservative views (we don’t like to over-hype expectations) on potential Private Equity valuations.

 #1. Losing Money & Cannot Raise.

#2. Services Business.

#3. Marketplaces.

#4. SaaS: Non-Profitable ($5-10M+ ARR).

#5. SaaS: Profitable ($5-10M+ ARR).


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